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(12 revisi perantara oleh 11 pengguna tidak ditampilkan)
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'''Proposal bisnis''' adalah penawaran tertulis dari penjual ke calon pembeli. Proposal bisnis seringkalisering kali merupakan langkah kunci dalam proses [[penjualan kompleks]].<ref name=Newman>Newman, Larry. Shipley Associates Proposal Guide, ([http://www.shipleywins.com/myaccount-products.php Proposal Guide] {{webarchive|url=https://web.archive.org/web/20081111033643/https://www.shipleywins.com/myaccount-products.php |date=2008-11-11 }})</ref>
 
Proposal menempatkan persyaratan yang diinginkan pembeli ke dalam konteks produk dan jasa dari penjual, dan mengedukasi pembeli tentang kemampuan penjual dalam memenuhi kebutuhan mereka.<ref name=Ricci>Ricci, Laura; (1996–2007), The Magic of Winning Proposals (publisher R³) {{ISBN|0-9657399-1-0}}.</ref>
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Oleh sebab itu perlu diperhatikan hal-hal yang penting dalam sebuah proposal adalah profil, kondisi, proyeksi, rencana, anggaran, masukan dan keluaran dari kegiatan yang diajukan dalam sebuah proposal.
 
== Catatan kaki ==
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== Referensi ==
* {{cite book |author1=Baugh, L. Sue |author2=Hamper, Robert J. | title=Handbook For Writing Proposals | publisher=McGraw–Hill | year=1995 | isbn=0-8442-3274-2}}
* {{cite book | author=Holtz, Herman; |lastauthoramp=yes | title=Proven Proposal Strategies To Win More Business | url=https://archive.org/details/provenproposalst0000holt | publisher=Dearborn Trade, a Kaplan Professional Company | year=1998 | isbn=1-57410-088-2}}
* {{cite book | author= Reeds, Kitta; |lastauthoramp=yes | title=The Zen of Proposal Writing: An Expert's Stress-Free Path to Winning Proposals | url= https://archive.org/details/zenofproposalwri00reed | publisher=Three Rivers Press | year=2002 | isbn=0-609-80649-1}}
* Riley, Patrick G.; (2002), ''The One Page Proposal: How to Get Your Business Pitch onto One Persuasive Page'' (New York: HarperCollins) {{ISBN|978-0-06-098860-9}}.
* [https://www.amazon.com/dp/1502792192/ref=tsm_1_fb_lk Ricci, Laura; (2014), The Magic of Winning Proposals (publisher Help Everybody Everyday)] {{ISBN|9781502792198}}.
* [https://www.amazon.com/dp/B01M0XSTXB Binda Zane, Edoardo; (2016), Writing Proposals: A Handbook Of What Makes Your Project Right For Funding] {{ISBN|978-1537164403}}
== Pranala luar ==
* {{cite web | title=Capture. Deliver. Excel. – Applying the Principles of Business Writing | work=Ilja van Roon | url=http://www.capturedeliverexcel.com/ | accessdate=May 7, 2006 | archive-date=2010-02-12 | archive-url=https://web.archive.org/web/20100212092046/http://www.capturedeliverexcel.com/ | dead-url=yes }}
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