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{{iklan}}
{{Infobox company
|name=Ha Li Fa Pte Ltd<br>合利发私人有限公司
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|founded=tahun {{Start date|1987}} di [[Singapura]]
|founder=
|key_people={{hlist|Ang Yang Hua (salah satu pendiri)|Jill Ang (salah satu pendiri)}}<ref>{{cite web|url=https://www.theedgesingapore.com/article/two-singapore-women-chosen-ey-entrepreneurial-winning-women-asia-pacific-2017|title=Two Singapore women chosen for EY Entrepreneurial Winning Women Asia-Pacific 2017|last=Har|first=Dannon|work=The Edge Singapore|date=12 March 2019|language=en|accessdate=14 June 2019|archive-date=2019-06-20|archive-url=https://web.archive.org/web/20190620231533/https://www.theedgesingapore.com/article/two-singapore-women-chosen-ey-entrepreneurial-winning-women-asia-pacific-2017|dead-url=yes}}</ref>
|hq_location_country=[[Singapura]]
|products=[[bakso]] ikan BoBo, Sakura, dan Ballgus
|num_employees=
|parent=
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'''Ha Li Fa''' ([[Bahasa Tionghoa]]: 合利发; [[pinyin]]: Hé lì fā) adalah perusahaan makanan yang berkantor pusat di [[Singapura]] dengan cabang di [[Malaysia]] serta di beberapa negara lainnya.
 
Sebagai produsen utama makanan di Singapura yang berfokus dalam [[industri]] global bakso dan naget ikan, Ha Li Fa secara khusus terkenal karena memproduksi bakso ikan BoBo dan merek-merek bakso ikan terkenal lainnya yang menggunakan bahan dasar [[surimi]], yang dikonsumsi secara luas bukan hanya di [[Asia]] tetapi juga di [[Eropa]], [[Amerika Utara]], [[Oseania]], [[Timur Tengah]] dan di belahan dunia lainnya dimana produk tersebut diekspordi[[ekspor]].<ref>{{cite web|url=https://industrialjournalism.com/2019/06/13/global-fish-balls-market-by-types-applications-countries-companies-and-forecasts-to-2024-covered-in-a-latest-research/|title=Global Fish Balls Market by Types, Applications, Countries, Companies and Forecasts to 2024 covered in a Latest Research|work=Industrial Journalism|date=13 June 2019|language=en|accessdate=14 June 2019}}{{Pranala mati|date=Maret 2021 |bot=InternetArchiveBot |fix-attempted=yes }}</ref><ref>{{cite web|url=https://marketresearchnews.us/7047/global-fish-balls-market-overview-2019-2027-ha-li-fa-hakka-bobo-wai-yee-hong-heuschen-schrouff/|last=Castro|first=Ann|title=Global Fish Balls Market Overview 2019-2027: Ha Li Fa, HAKKA, BoBo, Wai Yee Hong, Heuschen Schrouff|work=Market Research US|date=12 March 2019|language=en|accessdate=14 June 2019|archive-date=2019-06-20|archive-url=https://web.archive.org/web/20190620221540/https://marketresearchnews.us/7047/global-fish-balls-market-overview-2019-2027-ha-li-fa-hakka-bobo-wai-yee-hong-heuschen-schrouff/|dead-url=yes}}</ref>
 
== Sejarah ==
Pada tahun 1987 Ha Li Fa didirikan oleh kakak beradik yatu Ang Yang Hua dan Jill Ang, yang mendirikan sebuah perusahaan pada tahun 1997.<ref>{{cite web|url=https://www.smeportal.sg/content/smeportal/en/industries/food/2015/Going-Global-with-Standards.html|work=SME Portal Singapore|title=Going Global with Standards|language=en|accessdate=14 June 2019|archive-date=2019-04-08|archive-url=https://web.archive.org/web/20190408034047/https://www.smeportal.sg/content/smeportal/en/industries/food/2015/Going-Global-with-Standards.html|dead-url=yes}}</ref><ref>{{cite web|url=https://www.businesstimes.com.sg/technology/smes-to-get-help-in-adopting-technologies|title=SMEs to get help in adopting technologies|last=Lam|first=Fiona|work=Business Times|date=22 May 2015|language=en|accessdate=14 June 2019|archive-date=2023-08-01|archive-url=https://web.archive.org/web/20230801064557/https://www.businesstimes.com.sg/technology/smes-to-get-help-in-adopting-technologies|dead-url=no}}</ref> Ha Li Fa kemudian mengembangkan bakso ikan BoBo sebagai produk unggulan, yang kemudian terkenal secara signifikan di singapuraSingapura berkat adanya pemberitaan oleh media nasional.<ref>{{cite web|url=https://coconuts.co/singapore/news/bobos-new-ad-fishballs-doesnt-hold-back-production-quality-love/|title=BoBo’s new ad for fishballs doesn’t hold back in production quality and we love it|work=Coconuts Singapore|date=1 December 2017|language=en|accessdate=14 June 2019|archive-date=2019-06-20|archive-url=https://web.archive.org/web/20190620221541/https://coconuts.co/singapore/news/bobos-new-ad-fishballs-doesnt-hold-back-production-quality-love/|dead-url=no}}</ref><ref>{{cite web|url=http://news-com.cn/asean/singapore/a/201310/05167257.shtml|title=合利发有限公司 波波朗朗上口 品牌深入人心|author=联合早报|date=4 October 2013|language=zh|accessdate=14 June 2019|archive-date=2019-06-20|archive-url=https://web.archive.org/web/20190620221540/http://news-com.cn/asean/singapore/a/201310/05167257.shtml|dead-url=yes}}</ref>
 
Mulai tahun 2013, Ha Li Fa juga mulai memperluas usaha mereka ke [[Tiongkok|Cina]] dan berhasil memperbanyak jajanan-jajanan khas negara Singapura disana.<ref name=Straits1>{{cite web|url=https://www.straitstimes.com/business/companies-markets/boom-time-for-spore-food-firms-in-china-market|title=Boom time for Singapore food firms in China market|first=Chia Yan|last=Min|date=11 September 2017|work=[[Straits Times]]|language=en|accessdate=14 June 2019|archive-date=2022-11-27|archive-url=https://web.archive.org/web/20221127072006/http://www.straitstimes.com/business/companies-markets/boom-time-for-spore-food-firms-in-china-market|dead-url=no}}</ref> Bakso ikan BoBo adalah makanan yang juga sangat laris manis terjual di supermarket-supermarket di Indonesia.<ref>{{cite web|url=https://www.straitstimes.com/business/companies-markets/tasty-spore-food-in-indonesia|title=Tasty S'pore food in Indonesia|work=Straits Times|date=17 January 2018|language=en|accessdate=14 June 2019|archive-date=2022-11-27|archive-url=https://web.archive.org/web/20221127072944/http://www.straitstimes.com/business/companies-markets/tasty-spore-food-in-indonesia|dead-url=no}}</ref><ref>{{cite web|url=https://www.businesstimes.com.sg/government-economy/sfma-ie-singapore-help-local-smes-enter-indonesias-top-supermarkets|title=SFMA, IE Singapore help local SMEs enter Indonesia's top supermarkets|last=Mui|first=Rachel|work=Business Times|date=16 January 2018|language=en|accessdate=14 June 2019|archive-date=2023-08-01|archive-url=https://web.archive.org/web/20230801081321/https://www.businesstimes.com.sg/government-economy/sfma-ie-singapore-help-local-smes-enter-indonesias-top-supermarkets|dead-url=no}}</ref> Produk-produk Ha Li Fa juga sangat laku di wilyahwilayah pasar Timur Tengah.<ref>{{cite web|url=https://ie.enterprisesg.gov.sg/Partner-Singapore/Singapore-Industry-Capabilities/Lifestyle-Business/Food-and-Beverages/Tradeshows/Gulfood-2015|title=Singapore Pavilion at Gulfood 2015|work=Enterprise Singapore|accessdate=14 June 2019|archive-date=2019-04-08|archive-url=https://web.archive.org/web/20190408034044/https://ie.enterprisesg.gov.sg/Partner-Singapore/Singapore-Industry-Capabilities/Lifestyle-Business/Food-and-Beverages/Tradeshows/Gulfood-2015|dead-url=yes}}</ref> Dan yang terbaru sekarang Ha Li Fa telah membuat sistem digital khusus seperti perangkat lunak yang berfungsi untuk memanajemen rantai distribusi untuk mempersingkat distribusi itu sendiri.<ref>{{cite web|url=https://medium.com/sgmci/smetowkay-serving-up-a-dose-of-productivity-574cd2110033|title=SMETowKay: Serving up a dose of productivity|author=MCI Singapore|work=Medium|language=en|accessdate=14 June 2019|archive-date=2019-06-20|archive-url=https://web.archive.org/web/20190620221539/https://medium.com/sgmci/smetowkay-serving-up-a-dose-of-productivity-574cd2110033|dead-url=no}}</ref>
 
== Produk ==
Selain Baksobakso ikan dan naget ikan., Ha Li Fa juga menjual aneka produk lainnya seperti pangsit ikan, aneka bakso ''seafood'' ([[kepiting]], [[udang]], [[cumi-cumi]] dan sebagainya) dan beberapa produk makanan yang inovatif lainnya seperti tahu ikan keju, dan naget ikan Thailand.<ref>{{cite web|url=https://danielfooddiary.com/2014/06/18/bobofishballs/|title=BoBo Fishballs – The Fishball Makers Share Their 5 Ways To Success|work=Daniel Food Diary|date=18 June 2014|language=en|accessdate=14 June 2019|archive-date=2022-10-06|archive-url=https://web.archive.org/web/20221006162318/https://danielfooddiary.com/2014/06/18/bobofishballs/|dead-url=no}}</ref> Sebagai tambahan Ha Li Fa juga memproduksi pangsit, ngo hiang, yong tau foo dan makanan asia[[Asia tenggaraTenggara]] lainnya yang berasal dari [[Hokkien]] dan [[Teochew]].<ref>{{cite web|url=https://www.enterprisesg.gov.sg/industries/type/food-manufacturing/food-and-beverages/-/media/ESG/files/industries/food-manufacturing/brand-ambassadors/halifa.pdf|title=Ha Li Fa: Making Everyday a Celebration|language=en|accessdate=14 June 2019|archive-date=2022-03-08|archive-url=https://web.archive.org/web/20220308042350/https://www.enterprisesg.gov.sg/industries/type/food-manufacturing/food-and-beverages/-/media/ESG/files/industries/food-manufacturing/brand-ambassadors/halifa.pdf|dead-url=no}}</ref>
 
[[Bakso]] ikan Ha Li Fa diproduksi menggunakan bahan dasar ikan [[tuna]] sirip kuning yang berkualitas tinggi dan ikan raja [[haring]]. Bakso ikan Ha Li Fa juga memenuhi standar HACCP, ISO 9002, halal dan standar utama makanan lainnya.<ref>{{cite web|url=https://www.star2.com/food/food-news/2016/04/30/taste-the-world-at-food-and-hotel-asia-expo/|title=Taste the world at Food and Hotel Asia expo|work=Star 2|last=Wong|first=Julie|date=30 April 2016|language=en|accessdate=14 June 2019|archive-date=2019-06-20|archive-url=https://web.archive.org/web/20190620221548/https://www.star2.com/food/food-news/2016/04/30/taste-the-world-at-food-and-hotel-asia-expo/|dead-url=yes}}</ref>
 
Selain BoBo, Ha Li Fa juga memiliki 2 merek lainnya, yaitu:<ref>{{cite web|url=https://www.halifa-bobo.com/our-brands/|title=Ha Li Fa brands|language=en|accessdate=14 June 2019|archive-date=2023-03-22|archive-url=https://web.archive.org/web/20230322144154/https://www.halifa-bobo.com/our-brands/|dead-url=no}}</ref>
 
* ''Sakura'', bakso ikan dan naget ikan, dibuat menggunakan teknologi ''[[Lactobacillus]]'' dari Jepang
* ''Ballgus'', bakso ikan, naget ikan, bakso ayam dan sosis
 
== Lihat pula ==
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== Pranala luar ==
* {{en}} [https://www.halifa-bobo.com/ Ha Li Fa] {{Webarchive|url=https://web.archive.org/web/20230529182027/https://www.halifa-bobo.com/ |date=2023-05-29 }}
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[[Kategori:Perusahaan Singapura]]
[[Kategori:Makanan]]
[[Kategori:Bisnis]]
[[Kategori:Bakso]]