Kering: Perbedaan antara revisi

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=== Dari ritel ke barang mewah ===
 
Pada tahun 2003, François Pinault menyerahkan kepemilikan [[Groupe Artémis|Artémis]], perusahaan induk yang mengendalikan Pinault-Printemps-Redoute, ke anaknya, [[François-Henri Pinault|François-Henri]]. Pada tahun 2005, François-Henri Pinault resmi menjadi Presiden dan CEO Pinault-Printemps-Redoute, menggantikan [[Serge Weinberg]].<ref name="nyt curtain">{{cite news|url=https://www.nytimes.com/2013/02/15/t-magazine/the-man-behind-the-curtain.html|title=The Man Behind the Curtain|website=Nytimes.com|date=15 February 2013|author=Joshua Levine|accessdate=24 July 2017}}</ref> Grup ini lalu mengubah namanya menjadi PPR.<ref>[https://www.businessinsider.nl/francois-pinault-kering-art-collection-gucci-house-christies-net-worth-2019-3/ François Pinault just gave $109 million to help rebuild the Notre-Dame. Meet the French billionaire who owns Christie’s and founded the luxury giant behind Gucci]</ref> PPR lalu mengakuisisi [[Sowind Group]] (pemilik [[Girard-Perregaux]]) dan [[Brioni (mode)|Brioni]] (2011),<ref>{{cite web|url=https://www.wsj.com/articles/SB10001424052970204190704577026011411533018|title=PPR Buys Menswear Brand Brioni|website=Wsj.com|date=8 November 2011|author=Christina Passariello|accessdate=24 December 2013}}</ref> [[Pomellato]] Group (Pomellato dan Dodo, 2012),<ref>{{cite web|url=http://wwd.com/accessories-news/jewelry/kering-acquires-pomellato-6906980/|title=Kering Acquires Pomellato|website=Wwd.com|date=24 April 2013|author=Luisa Zargani, Miles Socha|accessdate=24 July 2017}}</ref> [[Qeelin]] (2012),<ref>{{cite web|url=https://www.fashionunited.com/executive/management/ppr-acquires-majority-stake-in-chinese-qeelin-20121112490803|title=PPR acquires majority stake in Chinese Qeelin|website=Fashiounited.com|date=9 December 2012|accessdate=24 July 2017|archive-date=2019-11-13|archive-url=https://web.archive.org/web/20191113121301/https://www.fashionunited.com/executive/management/ppr-acquires-majority-stake-in-chinese-qeelin-20121112490803|dead-url=yes}}</ref> [[Christopher Kane]] (2013),<ref>{{cite web|url=http://www.vogue.co.uk/article/christopher-kane-bought-by-ppr-majority-stake-acquisition|title=PPR Buys Majority Stake In Christopher Kane|website=Vogue.co.uk|date=15 January 2013|author=Ella Alexander|accessdate=24 July 2017}}</ref> dan [[Ulysse Nardin]] (2014).<ref>{{cite web|url=https://www.forbes.com/sites/elizabethdoerr/2014/07/30/kering-previously-ppr-gucci-group-acquires-ulysse-nardin/|title=Kering (Previously PPR, Gucci Group) Acquires Ulysse Nardin|website=Forbes.com|date=30 July 2014|author=Elizabeth Doerr|accessdate=24 July 2017}}</ref> Untuk menegaskan pergeseran fokus bisnisnya, PPR lalu menjual aset ritelnya, yakni Le Printemps (2006),<ref>{{cite news|url=https://www.nytimes.com/2006/06/20/business/worldbusiness/20iht-ppr.html|title=As sales fall, PPR works to unload Printemps|website=Nytimes.com|date=20 June 2006|author=Sara Gay Forden, Jacqueline Simmons|accessdate=24 July 2017}}</ref> Conforama (2011),<ref>[https://www.wsj.com/articles/SB10001424052748703766704576008672183381168 PPR Looks to Sell Conforama]</ref> CFAO (2012),<ref>[https://www.reuters.com/article/us-toyota-ppr/toyota-tsusho-to-buy-ppr-stake-in-cfao-idUSBRE86P09F20120726 Toyota Tsusho to buy PPR stake in CFAO]</ref> Fnac (2012), dan La Redoute (2013).<ref>[https://www.reuters.com/article/us-ppr-agm/ppr-says-in-talks-to-sell-la-redoute-by-year-end-idUSBRE95H0Q420130618 PPR says in talks to sell La Redoute by year-end]</ref> PPR juga mengembangkan portofolio Olahraga & Gaya Hidup dengan mengakuisisi [[Puma SE|Puma]] (2007),<ref name="nyt curtain"/> [[Cobra Golf]] (2010),<ref>{{cite web|url=http://www.worldgolf.com/newswire/browse/62896-Puma-acquires-Cobra-Golf-and-announces-becoming-Cobra-Puma-Golf|title=Puma acquires Cobra Golf and announces becoming Cobra-Puma Golf|website=Worldgolf.com|date=10 May 2010|accessdate=24 July 2017}}</ref> dan [[Volcom]] (2011).<ref>{{cite web|url=https://dealbook.nytimes.com/2011/05/02/ppr-to-buy-sportswear-company-volcom/?_r=0|title=PPR to Buy Volcom, a Sportswear Maker|website=Nytimes.com|date=2 May 2011|author=Chris V. Nicholson|accessdate=24 July 2017}}</ref>. Namun PPR kemudian menjual Cobra dan Volcom, dan saat ini Kering hanya memegang sedikit saham Puma.
 
Pada tanggal 22 Maret 2013, PPR resmi mengubah namanya menjadi Kering untuk memperkuat pergeseran fokusnya ke produksi barang mewah. Dilafalkan {{IPA-fr|kɛːʁiŋ|}}, mirip seperti sebuah kata dalam Bahasa Inggris, yakni "''caring''", nama baru ini terinspirasi dari daerah asal Pinault, yakni [[Brittany]], di mana ''[[wikt:kêr#Breton|kêr]]'' berarti "rumah". Logo baru juga menampilkan [[burung hantu]] sebagai emblemnya. Burung yang dapat memutar kepalanya hingga 270 derajat ini merupakan hewan favorit François Pinault.<ref>{{Cite news|url=https://www.nytimes.com/2013/03/23/business/global/ppr-to-show-breton-roots-with-rebranding-as-kering.html|title=PPR to Show Breton Roots With Rebranding as Kering|access-date=2018-11-09|language=en}}</ref><ref name="Forbes official">{{cite web|url=https://www.forbes.com/sites/anthonydemarco/2013/06/18/its-official-ppr-becomes-kering-reportedly-in-talks-to-acquire-richard-mille/|title=It's Official: PPR Becomes Kering; Reportedly In Talks To Acquire Richard Mille|website=Forbes.com|date=18 June 2013|author=Anthony DeMarco|accessdate=24 July 2017}}</ref>
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Pada bulan Desember 2014, [[Alessandro Michele]] ditunjuk sebagai direktur kreatif Gucci, dan segera merevitalisasi kreatifitas, relevansi mode, dan profitabilitas dari perusahaan tersebut.<ref>{{cite web|url=https://www.ft.com/content/d9f408e1-8022-32c3-b3d5-8b510da100ac|title=Kering reports strongest revenue growth since 2012|website=Ft.com|date=10 February 2017|author=Harriet Agnew|accessdate=24 July 2017}}</ref><ref name="bloomberg surge">{{cite web|url=https://www.bloomberg.com/news/articles/2017-04-26/kering-shares-surge-after-gucci-s-strongest-growth-in-20-years|title=Gucci's Latest Revival Fueled by Sequins Rather Than Sex|website=Bloomberg.com|date=26 April 2017|author=Robert William|accessdate=24 July 2017}}</ref> Dari tahun 2014 hingga 2017, penjualan Gucci pun naik dua kali lipat dari 3.497,2 juta euro menjadi 6.211,2 juta euro.<ref>{{cite web|url=https://www.businessoffashion.com/articles/bof-exclusive/bof-exclusive-marco-bizzarri-on-guccis-remarkable-turnaround|title=Marco Bizzarri on Gucci’s Remarkable Turnaround|website=Businessoffashion.com|date=27 October 2016|author=Limei Hoang|accessdate=20 June 2018}}</ref> Pada tahun 2015, pasca kesuksesan [[Hedi Slimane]] sebagai direktur kreatif Yves Saint Laurent selama empat tahun, Kering menunjuk [[Anthony Vaccarello]] sebagai direktur baru Yves Saint Laurent. Vaccarello diminta merevolusi merek tersebut sembari menjaga laju pertumbuhannya.<ref>{{cite web|url=http://fashionista.com/2017/02/kering-sales-full-year-2016|title=10 months after Hedi Slimane's departure, Yves Saint Laurent is still Kering's big money-maker|website=Fashionista.com|date=10 February 2017|author=Maura Brannigan|accessdate=24 July 2017}}</ref> Pada bulan Oktober 2015, Kering menunjuk [[Demna Gvasalia]] sebagai direktur kreatif [[Balenciaga]].<ref>{{cite web|url=https://www.theguardian.com/fashion/2016/oct/02/demna-gvasalia-reinvigorates-balenciaga-with-strategic-disrespect|title=Demna Gvasalia reinvigorates Balenciaga with strategic disrespect|website=Theguardian.com|date=2 October 2016|author=Jess Cartner-Morley|accessdate=24 July 2017}}</ref> Pada tahun 2013, grup ini meluncurkan merek kacamata Kering Eyewear. Pada bulan Maret 2017, [[Richemont]] mengakuisisi 30% saham Kering Eyewear dan memperbolehkan Kering mengakuisisi pabrik kacamata milik [[Cartier SA|Cartier]] di [[Sucy-en-Brie]] (Prancis).<ref>{{Cite web|url=https://uk.fashionnetwork.com/news/Kering-inks-eyewear-partnership-with-Cartier,807801.html|title=Kering inks eyewear partnership with Cartier|last=Deeny|first=FashionNetwork com,Godfrey|website=FashionNetwork.com|language=en-UK|access-date=2019-04-07}}</ref>
 
Pada bulan November 2018, grup ini mengumumkan berakhirnya kolaborasi dengan [[YOOX Net-a-Porter Group|Yoox]], dan akan segera membuka toko daringnya sendiri pada tahun 2020, <ref>{{cite web|url=https://www.reuters.com/article/us-kering-strategy/kering-takes-e-commerce-in-house-in-online-luxury-battle-idUSKCN1NV0KQ|title=Kering takes e-commerce in-house in online luxury battle|website=Reuters.com|date=25 November 2018|author1=Sarah White|author2=Pascale Denis|accessdate=8 January 2018}}</ref> serta meluncurkan kemitraan dengan [[Apple Inc.|Apple]] guna membuat aplikasi seluler untuk sektor barang mewah.<ref>{{Cite web|url=https://cnnespanol.cnn.com/video/kering-gucci-yves-saint-laurent-balenciaga-apple-alianza-aplicaciones-portafolio-cnnee/|title=Grupo francés Kering se alía con Apple|date=2018-11-27|website=CNN|language=es-ES|access-date=2019-04-07}}</ref><ref>{{Cite news|url=https://www.reuters.com/article/kering-strategy-idUSFWN1XW00R|title=Luxury goods group Kering steps up digital strategy with new Apple...|date=2018-11-26|work=Reuters|access-date=2019-04-07|language=en}}</ref> Grup ini juga mengumumkan rencananya untuk berekspansi ke produksi perhiasan mewah pada pertengahan tahun 2019<ref>{{Cite news|url=https://www.reuters.com/article/us-kering-jewellery-idUSKCN1NZ1QV|title=Gucci to add sparkle with high-end jewels, Kering's Pinault says|date=2018-11-30|work=Reuters|access-date=2019-04-07|language=en}}</ref> dan meluncurkan ''Torre Kering'', kantor baru Kering di Milan, Italia dengan luas 11.000 m².<ref>{{Cite web|url=https://www.milanotoday.it/economia/torre-kering.html|title=Il colosso del lusso sbarca a Milano, ecco la 'Torre Kering': 9 piani per 11mila metri quadrati|website=MilanoToday|language=it|access-date=2019-04-07}}</ref>
 
Pada bulan Maret 2018, Kering setuju menjual saham [[Stella McCartney]] yang dipegangnya ke pemiliknya semula.<ref>{{cite web|url=https://www.retailgazette.co.uk/blog/2018/03/kering-offloads-entire-stake-stella-mccartney/|title=Kering offloads entire stake in Stella McCartney|website=Retailgazette.co.uk|date=29 March 2018|author=Ben Stevens|accessdate=19 June 2018}}</ref> Kering lalu resmi sepenuhnya menjadi produsen barang mewah setelah menjual Puma (2018)<ref>{{cite web|url=https://www.just-style.com/news/kering-officially-spins-off-puma_id133534.aspx|title=Kering officially spins off Puma|website=Just-style.com|date=16 May 2018|author=Beth Wright|accessdate=19 June 2018|archive-date=2019-11-13|archive-url=https://web.archive.org/web/20191113121303/https://www.just-style.com/news/kering-officially-spins-off-puma_id133534.aspx|dead-url=yes}}</ref> dan Volcom (2019).<ref>{{Cite web|url=https://www.retaildive.com/news/abg-grabs-volcom-from-kering/551956/|title=ABG grabs Volcom from Kering|website=Retail Dive|language=en-US|access-date=2019-04-07}}</ref> Setelah berhasil mengakuisisi sejumlah merek barang mewah, Kering lalu lebih fokus mengembangkan merek-merek tersebut, tidak lagi fokus mengakuisisi merek lain.<ref>[https://www.challenges.fr/luxe/comment-kering-dirige-par-francois-henri-pinault-est-devenu-un-pure-player-du-luxe_567230 Comment Kering est devenu un "pure player du luxe"]</ref> Pada tahun 2019, Kering mencatatkan pendapatan sebesar 15.383 milyar euro, naik sebesar 16,2% dari pendapatan tahun 2018.<ref name=results2019/>
 
=== Keberlanjutan ===
=== Dari barang mewah ke keberlanjutan ===
 
Pada bulan April 2012, Kering mengungkapkan serangkaian rencana untuk mengurangi dampak negatifnya terhadap lingkungan secara signifikan. Grup ini lalu mengembangkan metode akuntansi "Laba & Rugi Lingkungan" untuk melacak progresnya.<ref name="bof report">{{cite web|url=https://www.businessoffashion.com/articles/bof-exclusive/bof-exclusive-kering-goes-public-with-sustainability-report-revealing-progress-and-pain-points|title=Kering Goes Public with Sustainability Report, Revealing Progress and Pain Points|website=Businessoffashion.com|date=3 May 2016|author=Kate Abnett|accessdate=24 July 2017}}</ref> Pada tahun 2017, grup ini mempresentasikan program keberlanjutan baru yang menargetkan pengurangan dampak lingkungan globalnya hingga 40% pada tahun 2025, sejalan dengan [[Tujuan Pembangunan Berkelanjutan]] dari PBB.<ref>{{cite news|url=https://www.nytimes.com/2017/01/25/fashion/franois-henri-pinault-kering-sustainability.html|title=François-Henri Pinault, Kering Chief, on Why Green Is the New Black|website=Nytimes.com|date=25 January 2017|author=Elizabeth Paton|accessdate=24 July 2017}}</ref><ref>{{cite web|url=http://www.sustainablebrands.com/news_and_views/business_models/libby_maccarthy/kering_transform_luxury_industry_next_gen_sustainable|title=Kering to Transform Luxury Industry with Next-Gen Sustainability Strategy|website=Sustainablebrands.com|date=26 January 2017|author=Libby MacCarthy|accessdate=24 July 2017}}</ref>
 
Pada bulan September 2013, saham Kering resmi menjadi bagian dari [[Indeks Keberlanjutan Dow Jones]]<ref name=":0">{{cite web|url=http://us.fashionnetwork.com/news/Kering-still-industry-leader-in-Dow-Jones-Sustainability-Indices,572365.html|title=Kering still industry leader in Dow Jones Sustainability Indices|author=Monica Karski|date=17 September 2015|website=Fashionnetwork.com|accessdate=24 July 2017}}</ref> dan disebut sebagai produsen barang mewah, pakaian, dan tekstil paling berkelanjutan pada indeks Global 100 yang disusun oleh [[Corporate Knights]] pada tahun 2018<ref>{{Cite web|url=https://www.drapersonline.com/news/kering-named-most-sustainable-luxury-fashion-firm/7028747.article|title=Kering named most sustainable luxury fashion firm|last=Geoghegan|first=24 January 2018By Jill|website=Drapers|language=en|access-date=2019-04-07}}</ref><ref>{{cite web|url=http://wwd.com/fashion-news/fashion-scoops/kering-most-sustainable-global-corporation-11122255/|title=Kering Named Most Sustainable Global Corporation|author=Lorelei Marfil|date=23 January 2018|website=Wwd.com|accessdate=20 June 2018}}</ref>
 
==Referensi==
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{{PPR}}
 
[[CategoryKategori:Perusahaan Prancis]]