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{{short description|Perusahaan elektronik dan komputer asal Taiwan}}
{{Infobox company
| name = ASUSTeKASUSTek Computer Inc.
| native_name = {{lang|zh-hant|華碩電腦股份有限公司}}
| logo = [[Berkas:ASUS Logo.svg|250px]]
| romanized_name = Huáshuò Diànnǎo Gǔfèn Yǒuxiàn Gōngsī
| caption =
| logo = AsusTek logo.svg
| type = [[Perusahaan publik|Publik]]<br />{{lse|ASKD}}<br />{{TSE|2357}}
| image = ASUSTeK Computer headquarters 20150711.jpg
| founder = TH Tung<br />Ted Hsu
| image_caption = Kantor pusat Asus di Taipei
| foundation = 2 April 1990
| type = [[Perusahaan publik|Publik]]
| location_city = [[Distrik Beitou]], [[Taipei]]
| traded_as = {{TSE|2357}}
| location_country = Taiwan
| founded = {{start date and age|df=yes|1989|04|02}}
| area_served = Dunia
| founders = Ted Hsu, M.T. Liao, Wayne Tsiah, T.H. Tung, Luca D.M.
| key_people = Jonney Shih <small>([[Chairman]])</small><br />Jerry Shen <small>([[CEO]])</small><br /></small>
| hq_location = [[Distrik Beitou]], [[Taipei]]
| industry = [[Sistem komputer]] <br /> [[Perangkat keras komputer]] <br /> [[Elektronik]]
| hq_location_country = [[Taiwan]]
| products = [[Motherboard]] <br /> [[Kartu grafis]] <br /> [[Laptop]] <br /> [[Netbook]] <br /> [[Layar|Layar komputer]] <br /> [[Multimedia]] <br /> [[Server komputer|Server]] <br /> [[Workstation]] <br /> PC kantong <br /> [[PDA]] <br /> [[Hand held Navigation]] <br /> [[Uninterruptible power supply|UPS]]
| area_served = Seluruh dunia
| revenue = 21.2 milyar <small>(2009</small>)<ref name=FG500>{{cite news|url=http://money.cnn.com/magazines/fortune/global500/2009/snapshots/11385.html|title=Fortune Global 500 #436: ASUSTeK Computer|date=20 July 2009|publisher=[[Fortune (magazine)|Fortune]]|accessdate=27 November 2009}}</ref><br />{{decrease}} 7.9% dari 2007
| key_people = * [[Jonney Shih]] <small>(Chairman & Direktur Penjenamaan)</small>
| operating_income =
* [[Jonathan Tsang]] <small>([[Wakil Chairman]])</small>
| net_income = 0.52 milyar <small>(2009</small>)<br />{{decrease}} 37.9% dari 2007
| industry = [[Perangkat keras komputer]]<br />[[Elektronik]]<br />[[Perangkat keras jaringan]]
| num_employees = 104,294 <small>(2009</small>)
| products = {{hlist|[[Komputer pribadi]]|[[monitor komputer|monitor]]|[[proyektor]]|[[motherboard]]|[[kartu grafis]]|[[penyimpanan optis]]| [[periferal]]|[[wearables]]|[[peladen]]|[[workstation]]}}
| parent =
| revenue = {{increase}} [[New Taiwan dollar|NT$]]412,8 milyar (2020)<ref name="ASUS Annual Report">{{cite web|url=https://www.asus.com/EVENT/Investor/Content/attachment_en/2020_ir_report_en.pdf
| subsid =
|title=ASUSTek Computer Inc. Annual Report 2020|work=ASUSTek|date=8 August 2021|access-date=6 December 2021|archive-date=3 January 2022|archive-url=https://web.archive.org/web/20220103145159/https://www.asus.com/EVENT/Investor/Content/attachment_en/2020_ir_report_en.pdf
| homepage = [http://www.asus.com ASUS.com]
|url-status=live}}</ref>
| footnotes =
| operating_income = {{increase}} NT$24,9 milyar (2020)<ref name="ASUS Annual Report"/>
| intl = yes
| net_income = {{increase}} NT$28,4 milyar (2020)<ref name="ASUS Annual Report"/>
| assets = {{increase}} NT$396 milyar (2020)<ref name="ASUS Annual Report"/>
| equity = {{increase}} NT$214 milyar (2020)<ref name="ASUS Annual Report"/>
| num_employees = 14.700 (2020)<ref>{{cite web |url=https://csr.asus.com/english/article.aspx?id=1760
|title=ASUS Corporate Social Responsibility |publisher=Csr.asus.com |date= |accessdate=2022-02-21 |archive-date=7 February 2022 |archive-url=https://web.archive.org/web/20220207055222/https://csr.asus.com/english/article.aspx?id=1760
|url-status=live }}</ref>
| homepage = {{URL|https://www.asus.com/
}}
}}{{Chinese
'''Asustek Computer''', Inc. sering disebut '''ASUS''', adalah sebuah perusahaan berbasis di [[Taiwan]] yang memproduksi komponen [[komputer]] seperti [[papan induk]], [[kartu grafis]], dan [[notebook]]. Asus belakangan ini mulai memproduksi [[PDA]], [[Telepon genggam]], monitor [[LCD]], dan produk komputer lainnya. Pesaing utamanya termasuk [[Micro-Star International|MSI]], dan [[Gigabyte (company)|Gigabyte]].
| t = 華碩電腦股份有限公司
| s = 华硕电脑股份有限公司
| p = Huáshuò Diànnaǒ Gǔfèn Yǒuxiàn Gōngsī
| l = Perseroan terbatas ASUS Computer
| h = Fà sa̍k thien-nó kú fun yû han kûng-sṳ̂
| y = Wàh sehk dihn nóuh gú fán yáuh haahn gūng sī
| xej = ﺧُﻮَ ﺷُﻮَع دﯾًﺎ ﻧَﻮْ ﻗُﻮْ فٌ ﻳَﻮْ ﺷِﯿًﺎ ﻗْﻮ سِ
| tp = Huashuo Diannao Gufen Yousiang Gongsih
| poj = Hôa se̍k tiān-náu kó͘ hūn ū hān kong si
| altname = ASUS
| t2 = 華碩
| s2 = 华硕
| p2 = Huáshuò
| y2 = Wàh sehk
| l2 = "Keunggulan Tionghoa"<br />Keunggulan karya [[Tionghoa]]<br />({{zh|t = 華人之碩 |s = 华人之硕 |first = t |labels = no}})
| h2 = Fà sa̍k
| poj2 = Hôa se̍k
}}
'''ASUSTek Computer Inc.''' ({{IPAc-en|ˈ|eɪ|s|uː|s}};<ref>{{cite web|url=https://www.youtube.com/watch?v=4xEd1cBYLIk
|title=Jerry Shen Keynote – ASUS NovaGo Launch {{pipe}} Snapdragon Technology Summit|publisher=ASUS|date=6 December 2017|access-date=10 January 2018|archive-date=25 November 2018|archive-url=https://web.archive.org/web/20181125130645/https://www.youtube.com/watch?v=4xEd1cBYLIk&gl=US&hl=en
|url-status=live}}</ref> {{zh|t=華碩電腦股份有限公司|p=Huáshuò Diànnǎo Gǔfèn Yǒuxiàn Gōngsī}}; ditulis sebagai '''ASUSTeK''' atau '''ASUS''') adalah sebuah perusahaan elektronik dan perangkat keras multinasional<ref>{{cite web|title=Asustek Computer Inc – Company Profile and News – Bloomberg Markets|url=https://www.bloomberg.com/profile/company/2357:TT
|access-date=2020-07-23|website=Bloomberg.com|archive-date=31 July 2020|archive-url=https://web.archive.org/web/20200731204623/https://www.bloomberg.com/profile/company/2357:TT
|url-status=live}}</ref> yang berkantor pusat di [[Distrik Beitou]], [[Taipei]], [[Taiwan]]. Produk perusahaan ini meliputi [[komputer meja]], [[laptop]], [[netbook]], [[ponsel]], peralatan jaringan, monitor, [[perute nirkabel|perute wi-fi]], [[proyektor]], [[motherboard]], [[kartu grafis]], [[penyimpanan optis]], produk multimedia, periferal, [[wearables]], [[peladen]], [[workstation]], dan komputer tablet. Perusahaan ini juga merupakan sebuah ''[[original equipment manufacturer]]'' (OEM).
 
Asus adalah [[Pangsa pasar penyedia komputer pribadi|penyedia komputer pribadi dengan penjualan terbesar kelima di dunia]] hingga bulan Januari 2021.<ref>{{cite news |url=https://www.gartner.com/en/newsroom/press-releases/2021-01-11-gartner-says-worldwide-pc-shipments-grew-10-point-7-percent-in-the-fourth-quarter-of-2020-and-4-point-8-percent-for-the-year
Asus pada 2005 menjual papan induk lebih banyak dari perusahaan lainnya, termasuk 30 juta pada [[2004]]. Angka ini termasuk kontrak merek lain. Asus juga memproduksi komponen untuk perusahaan lain, termasuk [[PS2]] [[Sony]] dan [[Apple]] [[Ipod]], [[iBook]], dll
|title=Gartner Says Worldwide PC Shipments Grew 10.7% in Fourth Quarter of 2020 and 4.8% for the Year |publisher=[[Gartner]] |date=January 11, 2021 |access-date=January 12, 2021 |archive-date=25 January 2021 |archive-url=https://web.archive.org/web/20210125212023/https://www.gartner.com/en/newsroom/press-releases/2021-01-11-gartner-says-worldwide-pc-shipments-grew-10-point-7-percent-in-the-fourth-quarter-of-2020-and-4-point-8-percent-for-the-year
|url-status=live }}</ref> Asus muncul pada daftar "InfoTech 100" dan "Asia's Top 10 IT Companies" yang disusun oleh ''[[BusinessWeek]]''. Perusahaan ini juga menempati peringkat pertama pada kategori perangkat keras teknologi informasi dalam survei 10 merek global terkemuka di Taiwan, dengan total nilai merek sebesar $1,3 milyar.<ref>{{cite web |url=http://brandingtaiwan.org/eng/activity_news_detail.aspx?sn=47
|title=2008 Top Taiwan Global Brands announced today(2008/10/23) |publisher=Brandingtaiwan.org |date=23 October 2008 |access-date=1 June 2010 |url-status=dead |archive-url=https://web.archive.org/web/20111004121040/https://www.brandingtaiwan.org/eng/activity_news_detail.aspx?sn=47
|archive-date=4 October 2011 |df=dmy-all }}</ref>
 
Asus melantai di [[Taiwan Stock Exchange]] dengan kode saham ''2357'' dan sebelumnya juga melantai di [[London Stock Exchange]] dengan kode saham ''ASKD''.
{{TOC limit|limit=3}}
 
==Nama==
Perusahaan ini biasanya disebut sebagai '''Asus''' atau '''Huáshuò''' dalam [[bahasa Tiongkok]] ({{zh |t = 華碩 |s = 华硕 |first = t}}, yang berarti "keunggulan karya Tionghoa"<ref>{{cite web |url=https://www.asus.com/tw/About_ASUS/Origin-of-the-Name-ASUS/
|title=About ASUS Home &#124; ASUS 台灣 |publisher=Asus.com |date= |accessdate=2022-02-21 |archive-date=12 May 2021 |archive-url=https://web.archive.org/web/20210512060235/https://www.asus.com/tw/About_ASUS/Origin-of-the-Name-ASUS/
|url-status=live }}</ref>). Berdasarkan situs webnya, nama ''Asus'' berasal dari [[Pegasus]], kuda bersayap dalam mitologi Yunani.<ref>{{cite web |url=https://www.asus.com/sg/About_ASUS/The_Meaning_of_ASUS
|title=The meaning of "ASUS" |website=ASUS website |publisher=ASUS |access-date=15 October 2020 |quote=ASUS takes its name from Pegasus, the winged horse in Greek mythology that symbolises wisdom and knowledge. |archive-date=26 July 2020 |archive-url=https://web.archive.org/web/20200726104009/https://www.asus.com/sg/About_ASUS/The_Meaning_of_ASUS
|url-status=live }}</ref> Hanya empat huruf terakhir yang digunakan, agar nama perusahaan ini berada di atas apabila diurutkan sesuai alfabet.<ref>{{cite web
|first = Kurmaz
|last = Maks
|title = Интервью с ASUS
|url = http://www.hw.by/events/ASUS.html
 
|archive-url = https://web.archive.org/web/20070102235613/http://www.hw.by/events/ASUS.html
 
|url-status = dead
|archive-date = 2 January 2007
|website = hw.by
|language = ru
|trans-title = Interview with ASUS
|access-date = 4 August 2009
|quote = Компания ASUS образовалась в 1989 году [...] Ее название образовано от английского слова "PegASUS" [...] Была взята только часть названия – "ASUS", чтобы быть в начале списка по алфавиту. [Translation: The ASUS company formed in 1989 ... Its name is formed from the English word "PegASUS" ... [We] took only part of the name: "ASUS", in order to be at the beginning of alphabetical order.]
}}</ref>
Sebagai [[tagline]] pemasarannya, Asus menggunakan ''Rock Solid. Heart Touching'' (2003–2009) dan kemudian ''Inspiring Innovation. Persistent Perfection'' (2009–2013). Sejak tahun 2013, tagline perusahaan ini adalah ''In Search of Incredible.''<ref>{{cite web|url=https://thenextweb.com/plugged/2013/11/01/asus-transformer-book-trio-t100-show-device-makers-sometimes-get-wrong-get-right/
|title=Asus Transformer Book Trio and T100 show why device makers sometimes get it wrong to get it right|first=Ben|last=Woods|date=1 November 2013|website=Plugged {{pipe}} The Next Web|access-date=13 December 2019|archive-date=13 December 2019|archive-url=https://web.archive.org/web/20191213005031/https://thenextweb.com/plugged/2013/11/01/asus-transformer-book-trio-t100-show-device-makers-sometimes-get-wrong-get-right/
|url-status=live}}</ref>
 
==Sejarah==
Asus didirikan di [[Taipei]] pada tahun 1989<ref>{{cite web|url=https://www.engadget.com/2015/08/16/asus-chairman-jonney-shih-interview/
|title=The past, present and future of ASUS, according to its chairman|website=Engadget|access-date=10 June 2016|archive-date=18 June 2016|archive-url=https://web.archive.org/web/20160618003029/https://www.engadget.com/2015/08/16/asus-chairman-jonney-shih-interview/
|url-status=live}}</ref> oleh [[T.H. Tung]], Ted Hsu, Wayne Hsieh, dan M.T. Liao,<ref name="profile">{{cite web |url = http://www.corpasia.net/taiwan/3474/irwebsite/index.php?mod=profile
|title = Company Profile |year = 2009 |website = Official website |publisher = ASUS |url-status = dead |archive-url = https://web.archive.org/web/20151222125734/http://www.corpasia.net/taiwan/3474/irwebsite/index.php?mod=profile
|archive-date = 22 December 2015 |df = dmy-all }}</ref> yang sebelumnya sama-sama pernah bekerja di [[Acer Inc.|Acer]] sebagai [[rekayasa perangkat keras|insinyur perangkat keras]]. Pada saat itu, Taiwan belum menjadi pemimpin di bidang perangkat keras komputer. [[Intel Corporation]] akan memasok prosesor barunya ke perusahaan yang lebih mapan terlebih dahulu, seperti [[IBM]], dan perusahaan asal Taiwan harus menunggu sekitar enam bulan setelah IBM mendapat [[purwarupa]] rekayasanya. Berdasarkan sejarahnya, Asus membuat sebuah purwarupa motherboard untuk [[Intel 80486|Intel 486]], tetapi Asus harus melakukannya tanpa akses ke prosesor asli. Saat Asus mendekati Intel untuk meminta sebuah prosesor guna menguji motherboard tersebut, Intel sendiri memiliki masalah dengan motherboard 486. Asus lalu berhasil memecahkan masalah Intel dan ternyata motherboard buatan Asus dapat bekerja dengan baik tanpa perlu dimodifikasi lagi. Sejak saat itu, Asus pun mendapat sampel rekayasa dari Intel lebih dahulu dibanding kompetitornya.<ref>{{cite book |url = https://books.google.com/books?id=5cSIAAAAQBAJ&pg=PA143
|title = Invisible Gold in Asia: Creating Wealth Through Intellectual Property, page 143, by David Llewelyn |publisher = Marshall Cavendish International Asia Pte Ltd |date = 28 February 2011 |access-date = 22 December 2013 |isbn = 9789814312714 |archive-date = 21 February 2022 |archive-url = https://web.archive.org/web/20220221114250/https://books.google.com/books?id=5cSIAAAAQBAJ&pg=PA143
|url-status = live }}</ref><ref>{{cite web|url=http://www.mastbusiness.com/top/asus.htm
|title=ASUS Company Information < By Mast Business|website=publishesiness.com|date=3 January 2008|access-date=8 December 2015|archive-date=10 December 2015|archive-url=https://web.archive.org/web/20151210213216/http://www.mastbusiness.com/top/asus.htm
|url-status=live}}</ref>
 
Pada bulan September 2005, Asus meluncurkan kartu akselerator [[PhysX]] pertama.<ref>{{cite web |url = http://www.vr-zone.com/?i=2724&s=1
|title = ASUS PhysX Card Ready |publisher = Vr-zone.com |access-date = 1 June 2010 |archive-date = 24 June 2017 |archive-url = https://web.archive.org/web/20170624104207/http://www.vr-zone.com/?i=2724&s=1
|url-status = live }}</ref> Pada bulan Desember 2005, Asus berekspansi ke bisnis TV LCD dengan model TLW32001.<ref>{{cite web |url = http://www.newlaunches.com/archives/ASUS_enters_lcd_tv_market_with_tlw32001_32_lcd_tv.php
|title = ASUS enters LCD TV market with TLW32001 32" LCD TV |publisher = Newlaunches.com |access-date = 1 June 2010 |archive-date = 8 October 2010 |archive-url = https://web.archive.org/web/20101008002919/http://www.newlaunches.com/archives/asus_enters_lcd_tv_market_with_tlw32001_32_lcd_tv.php
|url-status = live }}</ref> Pada bulan Januari 2006, Asus mengumumkan bahwa mereka akan bekerja sama dengan [[Lamborghini]] untuk mengembangkan seri laptop VX.<ref>{{cite news |url = https://www.pcmag.com/article2/0,2817,2002091,00.asp
|title = ASUS VX1 Lamborghini |access-date = 1 April 2013 |publisher = PC Mag |date = 11 August 2006 |archive-date = 19 August 2014 |archive-url = https://web.archive.org/web/20140819134305/http://www.pcmag.com/article2/0,2817,2002091,00.asp
|url-status = live }}</ref>
 
Pada tanggal 9 Maret 2006, Asus dikonfirmasi menjadi salah satu produsen model [[Ultra-Mobile PC|Microsoft Origami]] pertama, bersama [[Samsung Electronics|Samsung]] dan [[Founder Technology]].<ref>{{cite web
|url = http://www.informationweek.com/news/mobility/business/showArticle.jhtml?articleID=181502222
 
|title = Microsoft Unfolds Origami, The 'On The Go' PC
|first = Walko
|last = John
|date = 9 March 2006
|work = [[InformationWeek]]
|access-date = 16 November 2009
|quote = Microsoft (NSDQ: MSFT) says three companies have built working models – Samsung, ASUS, and Founder, China's second-largest PC maker. The Samsung and ASUS devices are expected to be in stores by April, and the Founder device in June.
|archive-date = 29 April 2010
|archive-url = https://web.archive.org/web/20100429141159/http://www.informationweek.com/news/mobility/business/showArticle.jhtml?articleID=181502222
 
|url-status = live
}}</ref> Pada tanggal 8 Agustus 2006, Asus mengumumkan sebuah [[joint venture]] dengan [[Gigabyte Technology]].<ref>{{cite web |url = http://www.digitimes.com/mobos/a20060808PR203.html
|title = ASUSTeK and Gigabyte form joint venture |publisher = Digitimes.com |access-date = 1 June 2010 |archive-date = 28 July 2013 |archive-url = https://web.archive.org/web/20130728184831/http://www.digitimes.com/mobos/a20060808PR203.html
|url-status = live }}</ref> Pada tanggal 5 Juni 2007, Asus mengumumkan peluncuran [[ASUS Eee PC|Eee PC]] di [[COMPUTEX Taipei]]. Pada tanggal 9 September 2007, Asus mengindikasikan dukungan untuk [[Blu-ray Disc|Blu-ray]], dengan mengumumkan peluncuran drive komputer penulis BD-ROM/DVD, yakni BC-1205PT.<ref>{{cite web |url = http://www.psu.com/Blu-ray-scores-major-new-supporter--a0001253-p0.php
 
|title = ASUS BD-ROM/DVD writer drive
|access-date = 9 September 2007
|year = 2007
|archive-url = https://web.archive.org/web/20070913095939/http://www.psu.com/Blu-ray-scores-major-new-supporter--a0001253-p0.php
|archive-date = 13 September 2007 |url-status = live}}</ref> ASUS lalu juga meluncurkan sejumlah laptop berbasis Blu-ray.
 
Pada bulan Januari 2008, Asus me[[restrukturisasi]] operasionalnya, dengan memisahkan bisnisnya menjadi tiga perusahaan independen, yakni Asus (fokus pada elektronik dan komputer bermerek pihak pertama), [[Pegatron]] (fokus pada produksi motherboard dan komponen OEM), dan [[Unihan Corporation]] (fokus pada produksi non-komputer, seperti bodi dan cetakan).<ref>{{cite news |url = http://www.pcpro.co.uk/news/151590/ASUS-splits-into-three
|title = ASUS splits into three |access-date = 1 April 2013 |publisher = PC Pro |date = 4 January 2008 |archive-date = 13 June 2013 |archive-url = https://web.archive.org/web/20130613075755/http://www.pcpro.co.uk/news/151590/asus-splits-into-three
|url-status = live }}</ref><ref>{{cite news |url = http://usatoday30.usatoday.com/tech/products/2008-05-13-ASUS-eee-laptop_N.htm
|title = ASUS pins future on small and inexpensive laptop |access-date = 1 April 2013 |newspaper = USA Today |date = 16 May 2008 |archive-date = 13 April 2014 |archive-url = https://web.archive.org/web/20140413144039/http://usatoday30.usatoday.com/tech/products/2008-05-13-asus-eee-laptop_N.htm
|url-status = live }}</ref> Sebagai bagian dari restrukturisasi, perusahaan ini juga merestrukturisasi dana pensiunnya, sehingga saldo dana pensiun menjadi nol, karena perusahaan ini mengembalikan semua iuran yang pernah dibayar oleh pegawainya.<ref>{{cite web
|last = Kubicki
|first = Kristopher
|title = New ASUS Corporate Structure Zeroes Employee Pensions
|url = http://www.dailytech.com/New+ASUS+Corporate+Structure+Zeroes+Employee+Pensions/article10206.htm
 
|work = DailyTech
|date = 3 January 2008
|access-date = 28 March 2009
|quote = Under the new corporate entity, ASUS employees were paid out all pension plans regardless of maturity as of 1 January 2008. All employees at the two new companies must start their tenure from scratch.
|archive-url = https://web.archive.org/web/20090610211832/http://www.dailytech.com/New+ASUS+Corporate+Structure+Zeroes+Employee+Pensions/article10206.htm
 
|archive-date = 10 June 2009
|url-status = dead
|df = dmy-all
}}</ref>
 
Pada tanggal 9 Desember 2008, [[Open Handset Alliance]] mengumumkan bahwa Asus menjadi salah satu dari 14 anggota baru dari organisasi tersebut. "Para anggota baru akan meluncurkan perangkat [[Android (sistem operasi)|Android]] yang kompatibel, menyumbang kode signifikan ke Android Open Source Project, atau mendukung ekosistem melalui produk dan jasa yang akan mempercepat ketersediaan perangkat berbasis Android."<ref>{{cite web |url=http://www.openhandsetalliance.com/press_120908.html
|title=Open Handset Alliance |publisher=Open Handset Alliance |date=9 December 2008 |access-date=1 June 2010 |archive-date=6 November 2020 |archive-url=https://web.archive.org/web/20201106095337/http://www.openhandsetalliance.com/press_120908.html
|url-status=live }}</ref>
 
Pada tanggal 1 Juni 2010, Asus memisahkan [[Pegatron]] Corp.<ref>{{cite web |url = https://www.ft.com/content/699416d2-e67a-11de-98b1-00144feab49a
|newspaper = Financial Times |date = 11 December 2009 |title = Asustek to spin off motherboard arm |access-date = 1 April 2018 |archive-date = 2 April 2018 |archive-url = https://web.archive.org/web/20180402101326/https://www.ft.com/content/699416d2-e67a-11de-98b1-00144feab49a
|url-status = live }}</ref>
 
Pada bulan Oktober 2010, Asus dan [[Garmin]] mengumumkan bahwa mereka akan mengakhiri kemitraan ponsel cerdasnya, karena Garmin memutuskan untuk keluar dari pasar ponsel cerdas.<ref name=taipeitimes271010>{{cite news |url = http://www.taipeitimes.com/News/biz/archives/2010/10/27/2003486972
|title = ASUStek, Garmin ending co-branding |access-date = 13 May 2012 |newspaper = The Taipei Times |date = 27 October 2010 |archive-date = 2 May 2013 |archive-url = https://web.archive.org/web/20130502154543/http://www.taipeitimes.com/News/biz/archives/2010/10/27/2003486972
|url-status = live }}</ref> Asus dan Garmin sebelumnya memproduksi enam ponsel cerdas bermerek Garmin-ASUS sejak tahun 2008.<ref name=taipeitimes271010/>
 
== Tablet Asus ==
Setelah sukses dengan kehadiran produk tablet Asus Transformer untuk kalangan menengah ke atas, pada tahun 2013, Asus memperkenalkan Asus MeMO Pad dalam ukuran 7 inch dan 10 inch yang harganya lebih terjangkau.
Fitur Asus MeMO Pad yang cukup keren adalah Floating App yang memungkinkan beberapa aplikasi berjalan bersamaan dan semuanya tampak di layar tanpa harus bergantian. Artinya, Anda dapat menonton video sambil browsing, atau sambil mengedit file office yang disediakan di ASUS WebStorage Online Office.
 
== Produk ASUS ==
=== Asus Zenfone ===
* ZenFone 2 (ZE500CL)
* ZenFone 2 (ZE550ML)
* ZenFone 2 (ZE551ML)
* ZenFone 3 (ZE520KL)
* ZenFone 3 (ZE552KL)
* ZenFone 4 (A400CG)
* ZenFone 4 (A450CG)
* ZenFone 5 (A500CG)
* ZenFone 5 (A500KL)
* ZenFone 5 (A502CG)
* ZenFone 6 (A600CG)
* ZenFone 6 (A601CG)
* ZenFone C (ZC451CG)
* ZenFone 2 Deluxe (ZE551ML)
* ZenFone 3 Deluxe (ZS570KL)
* ZenFone 2 Laser (ZE500KG)
* ZenFone 2 Laser (ZE500KL)
* ZenFone 2 Laser (ZE550KG)
* ZenFone 2 Laser (ZE550KL)
* ZenFone 2 Laser (ZE601KL)
* ZenFone 3 Laser (ZC551KL)
* ZenFone 3 Ultra (ZU680KL)
* ZenFone 3 Max (ZC520TL)
* ZenFone 3 Max (ZC553KL)
* Zenfone 3
* ZenFone Max (ZC550KL)
* ZenFone Selfie (ZD551KL)
* ZenFone Go (ZC451TG)
* ZenFone Go (ZC500TG)
* ZenFone Go (ZB450KL)
* ZenFone Go (ZB452KG)
* ZenFone Go (ZB500KG)
* ZenFone Go (ZB500KL)
* ZenFone Go (ZB551KL)
* ZenFone Go (ZB690KG)
* ZenFone 4
* ZenFone Max Pro (M1) (ZB602KL)
* ZenFone Max (M1) (ZB555KL)
* ZenFone Max (M2) (ZB633KL)
* ZenFone Max Pro (M2) (ZB631KL)
* ZenFone 5 (ZE620KL)
* ZenFone 5Z (ZS620KL)
* ZenFone 5Q / 5 Lite (ZC600KL)
* ZenFone Live
* ZenFone Live L1
* ZenFone Live L2
* ZenFone 6 (ZS630KL)
* ZenFone 7
* ZenFone 8
* ZenFone 9
 
=== Asus Padfone ===
* Padfone S (PF500KL)
 
=== Asus Zenpad ===
* Zenpad 7.0 (Z370CG)
* Zenpad 8.0 (Z380KL)
* Zenpad C 7.0 (Z170CG)
* Zenpad Theater
 
=== Asus Fonepad ===
* Fonepad (FE375CXG)
* Fonepad 7 (FE171CG)
* Fonepad 8 (FE380CG)
* Fonepad Note 6
* Fonepad 3.7
* Fonepad 7 (ME372CG)
* Memo Pad HD 7 (ME173X)
 
=== Zenbank ===
* Zenpower
* Zenpower Pro
* Zenpower Ultra
 
=== Aksesoris Photography ===
* Lolliflash
* Zen Flash (AFLU002)
 
=== Headset ===
* Zen Ear
 
=== Casing ===
* Zenfone 2 view Flip Cover
 
== Referensi ==
Baris 30 ⟶ 260:
 
== Pranala luar ==
{{Commons category|ASUS}}
* [http://www.asus.com Situs resmi]
* {{Official website|https://www.ASUS.com/
* [http://id.asus.com Asus Indonesia]
}}
 
{{Asus|state=expanded|computers=yes|tablets=yes|phones=yes|other1=yes|other2=yes|below=yes}}
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