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[[Berkas:Evashop1.jpg|jmpl|[[Balon]] merupakan salah satu [[produk]] yang dijual secara eceran.]]
{{Pemasaran}}
'''Eceran
== Jenis penjual eceran ==
* Produk makanan.
* Peranti keras - [[perabot rumah tangga|perabotan rumah]], [[elektronik konsumen]], [[mebel|perabot]], alat [[olahraga]], alat kantor, dan alat kesehatan.
* Peranti biasa atau peranti konsumsi - [[pakaian]] dan barang tenun lainnya.
== Lihat pula ==
* [[Toko]]
== Bacaan lanjutan ==
* Adburgham, A., ''Shopping in Style: London from the Restoration to Edwardian Elegance'', London, Thames and Hudson, 1979
* Alexander, A., "The Study of British Retail History: Progress and Agenda", in ''The Routledge Companion to Marketing History'', D.G. Brian Jones and Mark Tadajewski (eds.), Oxon, Routledge, 2016, pp. 155–72
* Feinberg, R.A. and Meoli, J., [Online: [http://acrwebsite.org/volumes/7196/volumes/v18/NA-18|"A A Brief History of the Mall] Brief History of the Mall"], in ''Advances in Consumer Research'', Volume 18, Rebecca H. Holman and Michael R. Solomon (eds.), Provo, UT: Association for Consumer Research, 1991, pp. 426–27
* Hollander, S.C., "Who and What are Important in Retailing and Marketing History: A Basis for Discussion", in S.C. Hollander and R. Savitt (eds.) ''First North American Workshop on Historical Research in Marketing'', Lansing, MI: Michigan State University, 1983, pp. 35–40.
* Jones, F., "Retail Stores in the United States, 1800–1860", ''Journal of Marketing'', October 1936, pp. 135–40
* {{cite book |editor1-last=Krafft |editor1-first=Manfred |editor2-last=Mantrala |editor2-first=Murali K. |year=2006 |title=Retailing in the 21st Century: Current and Future Trends |url=https://archive.org/details/retailingin21stc0000unse |publisher=[[Springer Verlag]] |location=New York |isbn=978-3-540-28399-7}}
* Kowinski, W.S., ''The Malling of America: An Inside Look at the Great Consumer Paradise'', New York, William Morrow, 1985
* Furnee, J.H., and Lesger, C. (eds), ''The Landscape of Consumption: Shopping Streets and Cultures in Western Europe, 1600–1900'', Springer, 2014
* MacKeith, M., ''The History and Conservation of Shopping Arcades'', Mansell Publishing, 1986
* Nystrom, P.H., "Retailing in Retrospect and Prospect", in H.G. Wales (ed.) ''Changing Perspectives in Marketing'', Urbana: University of Illinois Press, 19951, pp. 117–38.
* Stobard, J., ''Sugar and Spice: Grocers and Groceries in Provincial England, 1650–1830'', Oxford University Press, 2016
{{wikibooks|Marketing}}
{{Wiktionary|retail}}
{{ekonomi-stub}}
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[[Kategori:Ekonomi]]
[[Kategori:Pemasaran]]
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