Duolingo: Perbedaan antara revisi

 

== Model bisnis ==

 

Duolingo memiliki pendapatan {{USD|1 juta}} pada 2016, {{Usd|13 juta}} pada 2017,<ref>{{Cite web|last=Lardinois|first=Frederic|date=2018-08-01|title=Duolingo hires its first chief marketing officer as active user numbers stagnate but revenue grows|url=https://techcrunch.com/2018/08/01/duolingo-hires-its-first-chief-marketing-officer-as-active-user-numbers-stagnate/|website=TechCrunch|language=en-US|access-date=2022-10-09}}</ref> {{Usd|36 juta}} pada 2018,<ref>{{Cite web|last=Adams|first=Susan|date=31 Agustus 2019|title=Game of Tongues: How Duolingo Built A $700 Million Business With Its Addictive Language-Learning App|url=https://www.forbes.com/sites/susanadams/2019/07/16/game-of-tongues-how-duolingo-built-a-700-million-business-with-its-addictive-language-learning-app/|website=Forbes|language=en|access-date=2022-10-09}}</ref> dan {{Usd|250,77 juta}} pada 2021.<ref>{{Cite web|last=Shijia|first=Ouyang|date=13 Desember 2019|title=Language-learning app Duolingo bullish on Chinese market|url=https://www.chinadaily.com.cn/a/201912/13/WS5df2ebe7a310cf3e3557de46.html|website=www.chinadaily.com.cn|language=en|access-date=2022-10-09}}</ref> Pada Mei 2022, dilaporkan bahwa 6,8% pengguna aktif bulanan Duolingo membayar untuk aplikasi Duolingo versi bebas iklan. Duolingo mendapatkan sebagian besar pendapatannya melalui berlangganan, iklan, dan Duolingo English Test, sebuah pengujian kemampuan berbahasa Inggris.<ref>{{Cite web|title=Duolingo Shareholder letter Q1 2022|url=https://investors.duolingo.com/static-files/d667f9d1-8f7f-418c-b116-e699a30a9826|language=en|access-date=9 Oktober 2022}}</ref> Pada April 2020, Duolingo melewati satu juta pelanggan berbayar.<ref>{{Cite web|last=Doughty|first=Nate|date=8 April 2020|title=Duolingo passes one milllion paid users, expands with new hires|url=https://www.bizjournals.com/pittsburgh/news/2020/04/08/duolingo-passes-one-million-paid-users-expands.html|website=www.bizjournals.com|language=en|access-date=2022-10-09}}</ref> Pada Maret 2022, Duolingo memiliki 2,9 juta pelanggan berbayar.<ref>{{Cite web|date=12 Mei 2022|title=Duolingo Announces Record Bookings in First Quarter 2022 and Raises Full Year Guidance|url=https://www.nasdaq.com/press-release/duolingo-announces-record-bookings-in-first-quarter-2022-and-raises-full-year|website=Nasdaq|language=en|access-date=9 Oktober 2022}}</ref>