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Baris 47: Pada bulan Oktober 2009, [[:en:MindShare\|MindShare]] mengumumkan peluncuran [[acara realitas]] online di ''CozyCot''. Acara ini dinamakan ''House Husband'' ("Suami Rumahan"), berfokus pada sekelompok pria yang ingin membuktikan bahwa mereka memiliki ketrampilan yang sama di ruang rapat dan di kamar bayi. Para pemain akan bersaing dalam berbagai tugas pengasuhan untuk mendapatkan hadiah.<ref>{{cite web \| title =Mindshare to launch online reality show on CozyCot in Singapore \| author= Kenny Lim \| publisher = \| date = 1 Oktober 2009 \| url = http://w2.brandrepublic.compelite.net/BR/searcharticle/2009_10/Mindshare-to-launch-online-reality-show-on-CozyCot-in-Singapore/37345 \| accessdate = 22 Juni 2010}}</ref> Perusahaan tersebut juga mengembangkan sebuah tempat luring, dengan membuka gerai penjualan eceran (''Ninki-Ô'')<ref>{{cite web \| title = Unique selling propositions \| author= Melissa Lwee \| publisher = [[:en:Business Times (Singapore)\|The Business Times]] \| date = 12 Juni 2010 \| url = http://www.businesstimes.com.sg/sub/storyprintfriendly/0,4582,390191,00.html \| accessdate = 22 Juni 2010}}</ref> seluas 1000 meter persegi di [[:en:Orchard Central\|Orchard Central]]<ref name="BusinessTimes"/> dan meluncurkan surat kabar ''CozyCot''.<ref name="M.i.">{{cite web \| title =CozyCot forays into print industry \| author= Deepa Balji \| publisher = Marketing-interactive.com \| date = 20 April 2010 \| url = http://www.marketing-interactive.com/news/19116 \| accessdate = 22 Juni 2010}}</ref> Di bulan Mei 2010, ''CozyCot'' menunjuk [[:en:Nielsen Company\|Nielsen]] untuk analisis situs dan pengukuran khalayak <ref>{{cite web \| title =Nielsen and CozyCot reveal the latest in consumer insights analysis \| author= \| publisher = [[Nielsen Company]] \| date = September 09, 2010 \| url = http://www.nielsen-online.com/pr/cozycot_mr-sep10.pdf \| accessdate = September 15, 2010}}</ref><ref>{{cite web \| title =CozyCot signs with Nielsen for web analytics and audience measurement \| author= Deanie Sultana \| publisher = [[:en:Nielsen Company\|Nielsen Company]] \| date = 6 Mei 2010 \| url = http://www.nielsen-online.com/pr/nielsen&cozycot-apr10.pdf \| accessdate = 22 Juni 2010}}</ref><ref>{{cite web \| title =CozyCot appoints Nielsen for web analytics and audience measurement \| author= James Verrinder \| publisher = Research-live.com \| date = 6 Mei 2010 \| url = http://www.research-live.com/news/new-business/cozycot-appoints-nielsen-for-web-analytics-and-audience-measurement/4002627.article \| accessdate = 22 Juni 2010}}</ref><ref>{{cite web \| title =CozyCot calls in Nielsen for profiling \| author= Elizabeth Low \| publisher = Marketing-interactive.com \| date = 6 Mei 2010 \| url = http://www.marketing-interactive.com/news/19537 \| accessdate = 22 Juni 2010}}</ref> (situs tersebut diaudit oleh Nielsen sejak tahun 2005).<ref>{{cite web \| title =Nielsen//NetRatings Launches Market Intelligence \| author= \| publisher = [[:en:Nielsen Company\|Nielsen Company]] \| date = 11 Oktober 2005 \| url = http://www.nielsen-online.com/pr/pr_051011_singapore.pdf \| accessdate = 22 Mei 2010}}</ref> == Komunitas ==

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