Milenial: Perbedaan antara revisi

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Pada bulan Agustus 1993, artikel utama majalah ''Advertising Age'' mencetuskan istilah ''Generasi Y'' untuk menggambarkan anak anak yang masih berusia 11 tahun atau lebih muda serta remaja yang akan datang sepuluh tahun kemudian yang didefinisikan sebagai kelompok yang berbeda dari Generasi X.<ref>"Generation Y" ''Ad Age'' 30 August 1993. p. 16.</ref><ref>{{Cite journal|last=Francese|first=Peter|date=1 September 2003|title=Trend Ticker: Ahead of the Next Wave|url=http://adage.com/article/american-demographics/trend-ticker-ahead-wave/44208/|journal=AdvertisingAge|access-date=31 March 2011|quote=Today's 21-year-olds, who were born in 1982 and are part of the leading edge of Generation Y, are among the most-studied group of young adults ever.}}</ref> Menurut Horovitz, pada tahun 2012, ''Ad Age'' mengakui bahwa Milenial adalah sebuah nama yang lebih baik dari Gen Y . Pada tahun 2014, Direktur Data Strategi di ''Ad Age'' mengatakan kepada NPR sebagai berikut "LabelGenerasi Y adalah pengganti sampai kita tahu lebih banyak tentang mereka".<ref name="NPR">{{Cite web|url=http://www.npr.org/2014/10/06/349316543/don-t-label-me-origins-of-generational-names-and-why-we-use-them|title=From GIs To Gen Z (Or Is It iGen?): How Generations Get Nicknames|last=Samantha Raphelson|date=6 October 2014|publisher=NPR|access-date=7 October 2014}}</ref> Milenial kadang-kadang disebut ''Echo Boomers'',<ref name="usa110605">{{Cite news|url=http://www.usatoday.com/money/workplace/2005-11-06-gen-y_x.htm|title=Generation Y: They've arrived at work with a new attitude|last=Armour|first=Stephanie|date=6 November 2008|work=[[USA Today]]|access-date=27 November 2009}}</ref> karena mereka adalah keturunan dari generasi Baby Boomer dan karena kenaikan yang signifikan dalam tingkat kelahiran dari awal tahun 1980-an sampai pertengahan 1990-an, mirip dengan yang dialami oleh orang tua mereka. Di Amerika Serikat, [[tingkat kelahiran]] mencapai puncaknya pada bulan agustus 1990<ref>[http://www.cdc.gov/nchs/data/mvsr/supp/mv41_09s.pdf Advance Report of Final Natality Statistics, 1990], Monthly Vital Statistics Report, 25 February 1993</ref><ref name="Font size Print E-mail Share Page 1 of 2 By Rebecca Leung">{{Cite news|url=http://www.cbsnews.com/stories/2004/10/01/60minutes/main646890.shtml|title=The Echo Boomers – 60 Minutes|last=Rebecca Leung|date=4 September 2005|publisher=CBS News|access-date=24 August 2010|archive-date=2010-08-30|archive-url=https://web.archive.org/web/20100830095424/http://www.cbsnews.com/stories/2004/10/01/60minutes/main646890.shtml|dead-url=yes}}</ref> dan trend abad ke-20 yaitu kecenderungan menuju keluarga yang lebih kecil di negara-negara maju terus berlanjut.<ref>{{Cite web|url=http://geography.about.com/od/populationgeography/a/babyboom.htm|title=Baby Boom – A History of the Baby Boom|date=9 August 1948|publisher=Geography.about.com|access-date=24 August 2010}}</ref><ref>{{Cite news|url=https://www.nytimes.com/2006/09/04/world/europe/04prague.html|title=European Union's Plunging Birthrates Spread Eastward|last=Rosenthal|first=Elisabeth|date=4 September 2006|work=The New York Times|access-date=2 April 2010}}</ref> Dalam bukunya ''The Lucky Few : Between the Freatest Generation and the Baby Boom,'' penulis Elwood Carlson menyebut kelompok ini "New Boomers".<ref name="Carlson">{{Cite book|url=https://books.google.com/?id=zUJgaHde6YUC&lpg=PP1&pg=PT45#v=onepage&q=1983|title=The Lucky Few: Between the Greatest Generation and the Baby Boom|last=Carlson|first=Elwood|date=30 June 2008|publisher=Springer|isbn=978-1-4020-8540-6|page=29}}</ref>
 
[[Psikolog]] Jean Twenge menjelaskan Millennials sebagai "Generation Me" pada tahun 2006 buku ''Generation Me : Why Today's Young Americans Are More Confident, Assertive, Entitled - and More Miserable Than Ever Before, ''yang diperbarui pada tahun 2014.<ref>{{Cite news|url=https://www.amazon.com/Generation-Americans-Confident-Assertive-Entitled/dp/1476755566|title=Generation Me – Revised and Updated: Why Today's Young Americans Are More Confident, Assertive, Entitled—and More Miserable Than Ever Before|last=Twinge|first=Jean|date=30 September 2014|access-date=14 October 2016}}</ref><ref>{{Cite news|url=http://www.nbcnews.com/id/17349066/ns/health-mental_health/t/college-students-think-theyre-so-special/#.WAFOoscld8c|title=College students think they're so special – Study finds alarming rise in narcissism, self-centeredness in 'Generation Me'|date=27 February 2007|agency=NBC News|access-date=14 October 2016}}</ref> Pada tahun 2013, Majalah ''[[Time]]'' membuat [[wiktionary:cover story|cerita]] utama yang berjudul ''Millenials: Me Me Me Generation''.<ref>{{Cite news|url=http://time.com/247/millennials-the-me-me-me-generation/|title=Millennials: The Me Me Me Generation|last=Stein|first=Joel|date=20 May 2013|publisher=TIME|access-date=14 October 2016}}</ref> ''[[Newsweek]]'' menggunakan istilah ''Generasi 9/11'' untuk merujuk kepada orang-orang muda yang berusia antara 10 dan 20 tahun selama [[Serangan 11 September 2001|tindakan teroris pada tanggal 11 September 2001]]. Referensi pertama untuk "Generasi 9/11" menjadi berita utama majalah ''[[Newsweek]]''<ref name="Newsweek">{{Cite news|url=http://www.newsweek.com/2009/09/07/generation-9-11.html|title=Generation 9/11|last=Kalb|first=Claudia|date=September 2009|work=Newsweek|access-date=22 May 2011}}</ref> terbitan tanggal 12 November 2001. Beberapa nama alternatif untuk kelompok ini termasuk ''Generation We'',<ref>[http://gen-we.com/sites/default/files/GenWe_EntireBook3.pdf GENERATION WE].</ref> ''Global Generation'', ''Generation Next ''<ref>{{Cite web|url=http://www.pbs.org/newshour/generation-next/index-old.html|title=The Online NewsHour: Generation Next|publisher=PBS|access-date=24 August 2010|archive-date=2010-08-25|archive-url=https://web.archive.org/web/20100825060002/http://www.pbs.org/newshour/generation-next/index-old.html|dead-url=yes}}</ref> dan ''Net Generation''.<ref name="Shapira">{{Cite news|url=http://www.washingtonpost.com/wp-dyn/content/article/2008/07/05/AR2008070501599.html|title=What Comes Next After Generation X?|last=Shapira|first=Ian|date=6 July 2008|work=The Washington Post|pages=C01|access-date=19 July 2008}}</ref>
 
Milenial di China umumnya di panggil sebagai generasi 1980-an dan 1990-an. Pada konferensi tahun 2015 di Shanghai yang di organisir oleh [[Universitas California Selatan|University of Southern California]]'s US-China Institute, Milenial di China di bandingkan dengan Millenial di Amerika.<ref>[http://china.usc.edu/ University of Southern California US-China Institute] University of Southern California, 2015</ref> Ruang lingkup study meliputi perkawinan Milenial, melahirkan anak, membesarkan anak, kehidupan dan karier serta sikap terhadap pekerjaan suka rela dan aktivis.<ref>{{Cite web|url=http://china.usc.edu/video-millennialminds|title=Video: #MillennialMinds|date=2015|publisher=University of Southern California}}</ref>
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Mayoritas peneliti dan ahli demografi menentukan generasi Milenial dimuali dari kelahiran awal tahun 1980-an sampai pertengahan tahun 1990-an. [[Australia]]'s McCrindle Research<ref name="McCrindle">[http://mccrindle.com.au/resources/whitepapers/McCrindle-Research_ABC-01_Generations-Defined_Mark-McCrindle.pdf Generations Defined] {{Webarchive|url=https://web.archive.org/web/20160616232732/http://mccrindle.com.au/resources/whitepapers/McCrindle-Research_ABC-01_Generations-Defined_Mark-McCrindle.pdf |date=2016-06-16 }}.</ref> mendefinisikan tahun 1980–1994 sebagai tahun kelahiran Generasi Y. Sebuah laporan [[PricewaterhouseCoopers]]<ref>{{Cite web|url=http://www.pwc.com/en_GX/gx/hr-management-services/pdf/pwc-nextgen-study-2013.pdf|title=PwC’s NextGen: A global generational study|last=PwC|last2=University of Southern California and the London Business School|year=2013|website=PwC's NextGen: A global generational study|publisher=PwC|format=PDF|access-date=19 March 2014}}</ref> pada tahun 2013 dan Edelman Berland<ref>{{Cite news|url=http://www.edelman.com/news/study-finds-millennial-generations-power-to-influence-is-increasing/|title=Study Finds Millennial Generation’s Power to Influence Is Increasing – Edelman|work=Edelman|newspaper=Edelman|language=en-US|access-date=2016-11-01}}More than one of <code style="color:inherit; border:inherit; padding:inherit;">&#x7C;work=</code> dan <code style="color:inherit; border:inherit; padding:inherit;">&#x7C;newspaper=</code> specified ([[Bantuan:CS1 errors#redundant parameters|bantuan]]) CS1 maint: Unrecognized language ([[:Kategori:CS1 maint: Unrecognized language|link]])
</ref> menggunakan tahun 1980–1995. Gallup Inc.,<ref>{{Cite web|url=http://www.gallup.com/businessjournal/173537/hotels-engage-gen-millennial-guests.aspx|title=How Hotels Can Engage Gen X and Millennial Guests|last=Inc.|first=Gallup,|website=Gallup.com|access-date=28 February 2016|archive-date=2017-08-22|archive-url=https://web.archive.org/web/20170822204549/http://www.gallup.com/businessjournal/173537/hotels-engage-gen-millennial-guests.aspx|dead-url=yes}}</ref><ref>{{Cite web|url=http://www.gallup.com/businessjournal/187364/millennial-banking-customers-two-myths-one-fact.aspx|title=Millennial Banking Customers: Two Myths, One Fact|last=Inc.|first=Gallup,|website=Gallup.com|access-date=28 February 2016|archive-date=2017-08-30|archive-url=https://web.archive.org/web/20170830152947/http://www.gallup.com/businessjournal/187364/millennial-banking-customers-two-myths-one-fact.aspx|dead-url=yes}}</ref><ref>{{Cite web|url=http://www.gallup.com/businessjournal/181829/insurance-companies-big-problem-millennials.aspx|title=Insurance Companies Have a Big Problem With Millennials|last=Inc.|first=Gallup,|website=Gallup.com|access-date=28 February 2016|archive-date=2017-08-30|archive-url=https://web.archive.org/web/20170830021515/http://www.gallup.com/businessjournal/181829/insurance-companies-big-problem-millennials.aspx|dead-url=yes}}</ref> Eventbrite<ref>{{Cite web|url=https://eventbrite-s3.s3.amazonaws.com/marketing/Millennials_Research/Gen_PR_Final.pdf|title=Millennials: Fueling the Experience Economy|date=2014|website=eventbrite-s3.s3.amazonaws.com|publisher=Eventbrite|access-date=October 24, 2015}}</ref><ref>{{Cite news|url=https://www.eventbrite.com/blog/ds00-attract-millennials-art-events/|title=The Art of Attracting a Millennial Arts Audience – Eventbrite US Blog|date=2016-05-02|work=Eventbrite US Blog|newspaper=Eventbrite US Blog|language=en-US|access-date=2016-10-24}}More than one of <code style="color:inherit; border:inherit; padding:inherit;">&#x7C;work=</code> dan <code style="color:inherit; border:inherit; padding:inherit;">&#x7C;newspaper=</code> specified ([[Bantuan:CS1 errors#redundant parameters|bantuan]]) CS1 maint: Unrecognized language ([[:Kategori:CS1 maint: Unrecognized language|link]])
</ref> dan [[Dale Carnegie|Dale Carnegie Training and MSW Research]]<ref name="alecarnegie">{{Cite journal|date=2015|title=Igniting Millennial Engagement: Supervising Similarities, Distinctions, and Realities|url=http://www.dalecarnegie.com/assets/1/7/Engage_millennials_wp_031815.pdf|journal=Dale Carnegie Training|access-date=9 November 2015|archive-date=2015-11-17|archive-url=https://web.archive.org/web/20151117015418/http://www.dalecarnegie.com/assets/1/7/Engage_millennials_wp_031815.pdf|dead-url=yes}}</ref> semuanya menggunakan tahun 1980–1996. [[Ernst & Young|Ernst and Young]] menggunakan tahun 1981–1996.<ref>{{Cite web|url=http://www.ey.com/Publication/vwLUAssets/EY-americas-retail-report-june-2015/$FILE/EY-americas-retail-report-june-2015.pdf|title=Americas retail report: Redefining loyalty for retail|date=June 2015|website=www.ey.com|publisher=EY|access-date=October 24, 2015}}</ref> [[ManpowerGroup|Manpower Group]] menggunakan tahun 1982–1996.<ref>{{Cite web|url=http://www.manpowergroup.com/wps/wcm/connect/660ebf65-144c-489e-975c-9f838294c237/MillennialsPaper1_2020Vision_lo.pdf?MOD=AJPERES|title=Millennial Careers:2020 Vision|date=2016|website=www.manpowergroup.com|publisher=Manpower Group|access-date=October 30, 2016}}</ref>