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Baris 40:
Pada 16 Agustus 2024, Rosé muncul menghadiri konser Burno di [[Los Angeles]] dan kemudian pada bulan yang sama berbagi membagikan fotonya mengenakan kemeja bergambar Bruno <ref>{{cite web|url=https://uproxx.com/pop/bruno-mars-rose-korean-drinking-game/|title=Rosé Taught Bruno Mars A Korean Drinking Game That Left Him Feeling 'Saucy'|last=Kurp|first=Josh|website=[[Uproxx]]|date=16 October 2024|access-date=17 October 2024}}</ref> Dua bulan berikutnya, pada 16 October, Rosé memposting foto polaroid dia duduk bersebelahan dengan Bruno dan mengajarkannya permain minum-minum Korea, sebagaimana tertulis di takari.<ref>{{cite web|url=https://www.nme.com/news/music/blackpink-rose-bruno-mars-collaboration-rumours-instagram-posts-3803580|title=Blackpink's Rosé and Bruno Mars spark collaboration rumours with Instagram posts|last=Yeo|first=Gladys|website=[[NME]]|date=16 October 2024|access-date=17 October 2024}}</ref> Bruno juga membagikan kisah bahwa Rosé mencoba menciumnya malam itu, mempromosikan kemungkinan adanya perilisan mendatang.<ref>{{cite web|url=https://www.bigfm.de/nachrichten/musiknews/blackpinks-rose-verfuehrt-betrunkenen-bruno-mars|title=Blackpinks Rosé verführt betrunkenen Bruno Mars|website=[[BigFM]]|language=de|date=17 October 2024|access-date=17 October 2024}}</ref>
Pada 17 Oktober, Rosé mengumumkan perilisan tembangnya di media sosial, sehari jelang jadwal.<ref>{{cite web|url=https://english.jagran.com/entertainment/blackpink-rose-teases-new-music-with-bruno-mars-but-with-a-warning-when-you-tried-to-kiss-me-november-1-release-10194933|title=Blackpink Rose And Bruno Mars' Collab Song Apt To Be Released On This Date; Blinks Can't Wait: 'Finally'|last=Pandey|first=Srishti|website=[[Dainik Jagran]]|date=17 October 2024|access-date=17 October 2024}}</ref> Sebuah karya seni yang menyertai pengumuman tersebut terungkap bersamaan dengan pengumuman tersebut, menampilkan foto hitam putih Bruno
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"Apt."
Inspired by a popular South Korean drinking game named Apartment, from which the title of the song is also derived, the track employs the game's rhythmic chant of ''apateu'' ({{Korean|아파트}}) to create a "playful" and "addictive" chorus.<ref name="vogue"/><ref name="nme"/> In an interview with ''[[Vogue (magazine)|Vogue]]'', the singer revealed that she was initially "kind of freaked out" how people would react to a song about a drinking game.<ref name="vogue"/> Moreover, Rosé "asked her team to delete the song from their phones", only to find out "that they were already obsessed with it".<ref name="vogue"/> The singer later "proposed a collaboration to Bruno Mars" and sent him three songs, including "Apt.".<ref name="Naver 1"/> When Bruno heard the track for the first time, he asked what the title meant, and Rosé "explained that it was a Korean drinking game".<ref name="Naver 1"/> The singer also expressed that she "never thought that [the collaboration] would happen" and was "very excited" to work with Bruno.<ref name="Naver 1">{{Cite web|script-title=ko:"태극기 흔드는 브루노 마스…블랙핑크 로제 신곡에 전세계 '들썩'"|trans-title=Bruno Mars waving the Taegeukgi… Blackpink Rosé's new song 'excited' the world|url=https://n.news.naver.com/article/015/0005046422?sid=104|last=Kim|first=Ye-rang|access-date=20 October 2024|via=[[Naver]]|language=ko|archive-date=|archive-url=|url-status=live}}</ref>
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