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Neocolonialism is the practice of using capitalism, globalization, and cultural forces to control a country (usually former European colonies in Africa or Asia) in lieu of direct military or political control. Such control can be economic, cultural, or linguistic; by promoting one's own culture, language or media in the colony, corporations embedded in that culture can then make greater headway in opening the markets in those countries. Thus, neocolonialism would be the end result of relatively benign business interests leading to deleterious cultural effects. [butuh rujukan]

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